lovebites

Packaging Design / Brand Development / Creative Direction

Love Bites was developed as a conceptual charcuterie food truck for a Packaging Design course project, centered on the idea that food can be a catalyst for connection.

Inspired by sunset gatherings, winery afternoons, and wedding celebrations, the brand reimagines the food truck experience as an intimate, elevated moment designed for couples and small groups.

Rather than focusing solely on convenience, LoveBites positions portability as part of the luxury, bringing a refined dining atmosphere to wherever it parks.

click to unbox me

lets take it to go

Designed for life on the go, the packaging turns every order into a portable charcuterie experience. Want to build your own board? LoveBites uses modular mini boxes to keep ingredients separated, fresh, and perfectly organized.

made to move

Behind the scenes, this system allows the food truck to prep individual components in advance for faster service then effortlessly combine them into a custom board when a customer orders. It’s efficient, flexible, and just as thoughtful as the bites inside.

lets eat!

A dual-purpose tissue insert protects the food inside while in transit and transforms into a placemat when opened, making it easy to enjoy your board anywhere.

Toothpicks are attached to the side of the box, giving customers a convenient utensil option “because fingers aren’t always the answer.”

The visual system

whats on the menu?

we have to talk…

convo CARDS

Each box is accompanied by a curated card detailing the ingredient’s origin and pairing recommendations, with a conversation starting question on the reverse to turn every bite into a shared experience.

the packaging

Photography

CLICK TO WATCH

lets fall

in love…

CLICK TO WATCH

…or make new friends

featured in the San Diego State Student Research Symposium

Honored to have been selected to present LoveBites at the SDSU Academic Symposium

A campus-wide event celebrating student research and creative work. Grateful for the opportunity to share how packaging design can elevate mobile dining into a meaningful, connection-centered experience.

Acknowledgments

  • Arzu Ozkal

    With sincere gratitude to my Packaging 450 professor and mentor for your constant encouragement and guidance. Your insight and support helped shape both this project and my growth as a designer.

  • gigi lopez

    With appreciation to Gigi for being my concept partner in the beginning phases of research. Our early brainstorming sessions laid the groundwork for what would become LoveBites.

  • L & L Printers

    With sincere appreciation to Kylie Yarwood at L & L Printers for helping laser cut my final prototype. Your guidance and craftsmanship played an essential role in transforming this concept into a tangible final piece.

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